Discover Your Path to Flourish


Introducing Myself, and My Why for This Newsletter

Thank you for subscribing to Unscripted Strategy! This new venture came about because I believe two major shifts have taken place over the past five years:

  • Many workplaces are broken, with culture and dynamics in flux and not reflective of all the generations participating in the work.
  • People have evolved to define success individually and differently from the collective "American dream" definition. Success is now considered an individual and personal choice.

My life has taken a few turns over the past couple of years, and my definition of success has also evolved. I'm a consultant at heart, and I love to solve problems and help organizations grow.

I want to support people in their pursuit of success - whatever that means to them. So I'm going to open up and share everything I can to pay it forward.

Specific to this newsletter, I'm excited because it takes me back to my roots.

Unscripted Strategy comes from the idea that a consulting mindset walks the line between leveraging complex methodologies (by-the-book) and being spontaneous and open-minded in working with clients to stay grounded in the work and finding effective solutions.

- Stacey Vail

I started my career in journalism, and writing is a happy-place activity for me. I look forward to sharing stories, best practices, lessons learned, and more.

Unscripted Strategy is my opportunity to put myself out there for you all and tell some of the stories that are less fit for publishing on the website. :) This is my why for the newsletter.

Overall, Strategic Stacey will support you in a number of ways through content, digital products, community, and more. Community engagement is the most important component, as that is how we will continue to improve.

Please reach out with feedback and requests: support@staceyvail.com. I'll read each email personally.


"Flourish" in 2025 - What will you do this year?

Last December I attended a luncheon with a local women's group that changed my perspective. The speaker walked us through her journey of selecting a word of the year, and she told us stories about how she leveraged a word each year to manifest positive, intentional changes in her life.

She had been practicing this for several years, and it had truly impacted her life. It was impressive, inspiring even. I was intrigued.

When I got home I spoke with my family about the idea. I left my corporate dream job a couple of years back due to a health issue. Through an 8-month journey, my definition of success changed. I've been stuck since then career-wise, and it's caused a ripple effect in our household.

After thinking it through, we agreed to a year-long experiment. We went through a lot of words, looking for something positive that implies growth and transformation. We agreed on the word flourish.

We're early in Q2 now, and we bring up flourish several times each week in dinner conversation. I can't say we're flourishing yet, but the word has driven a lot of change in our household.

We are collectively focused in the same direction, and it is helping with decision making as a family as we tackle some grown-up issues and our adult child and almost-adult child are processing these are the kinds of decisions they'll need to handle on their own sooner rather than later.

A copy of our family graphic is below for your reference. I have a print of this next to my desk, and I read it a couple of times every day. I believe that working the mission at Strategic Stacey to lift others up will also lift up me and my family.

So, why have I included this in the newsletter? How does it tie into best practices and methodologies that consultants use?

I'm so glad you asked!

A word of the year is really about an idea, a theme, or a concept around which you want to make positive change during a specific period of time.

The strategy of using a cohesive idea in this way is commonly used as a change management strategy to help people adapt to change that's coming.

Why? If people don't understand change that's coming, the natural reaction is to resist the change.

Using a word or phrase that helps explain the outcome you're looking for, in this instance - flourish, helps people start to put the future state in a more tangible perspective.

A few of the people who were skeptical will usually adapt to the change, and they will begin to adopt the change. They may even become champions of the change.

Change champions will spread the word and help others adopt the change. This dramatically increases the likelihood of success. Even with a sample group size of four, such as my household, keeping focus on the theme is critical for adoption.

I'll dig into change management a lot more in future articles, as it's important to so much of what you do in your job.

Unless your job is heavily involved in change, you may have never heard of it. Yet knowing about it will give you an advantage. Being a champion for change in your organization will also give you an advantage.

At Strategic Stacey, we're all about advantages and flourishing. :)


PRE-SALE LAST DAY! Stakeholder Management Action Plan

The Stakeholder Management Action Plan, which includes a workbook and template, will launch later today.

Today is the last opportunity to obtain it at 43% off and secure free early access to two additional tools that are being released at the end of April.

Stakeholder Management is a project management practice that is highly effective in managing tricky, difficult, or high-touch relationships in all areas of your life. This set will tell you how!


Navigating Client Self-Sabotage: Part 1 - Recognizing the Pattern

As you begin implementing new methods and tools, you'll naturally start identifying opportunities for improvement around you. You'll find some receptive to your ideas, while others resist change.

However, a particularly challenging situation arises when clients actively seek your help, acknowledging your potential, yet seem to sabotage their own progress when you offer solutions.

This is a common, and often frustrating, phenomenon, and it's the focus of our new series exploring the realities of client interactions.

Have you ever experienced a client who sought your expertise only to resist or abandon the very changes they needed?

For our upcoming discussions, I invite you to share your experiences with client self-sabotage. If you're willing to contribute your story (anonymously, if preferred), please email me at stories@staceyvail.com.

Understanding these real-world scenarios will help our community recognize they're not alone and learn effective strategies for navigating these challenging situations.

Stay tuned for the next installment, where we'll begin to explore potential reasons behind this behavior. We may even sprinkle in some lighthearted video snippets down the line to share some of the more (in hindsight!) comical reactions. Let's learn together!


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